Fortune magazine has launched Business Innovation 2005, a blog highlighting top stories about business innovation and featuring original interviews

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Fortune Gets Innovative

Leading up to the Fortune Innovation Forum, Fortune magazine has launched Business Innovation 2005, a blog highlighting top stories about business innovation and featuring original interviews with some of today's most innovative business thinkers (including yours truly on the benefits of 'joining the conversation').

Kudos to Fortune for taking a giant step towards shedding their stuffy old-media image and embracing the blog platform for this. The technology choice was easy, though (that's kind of the point of blogging). The real challenge for them was to truly 'join the conversation'. Well, they did. I was pleasantly surprised to find some great content from people other than 'the usual suspects', and even more pleasantly surprised to see that these people really rose to the occasion (wouldn't you if you had the opportunity to answer three questions from Fortune?).

Here are some of my favorites that are of particular relevance to entrepreneurs and small business owners: ..."